How to Change the Background Color of Your Instagram Story

We’ve all been there: you’re scrolling through Instagram, ready to share your latest adventure, delicious meal, or funny meme with the world. You’ve taken the perfect photo or video, but then… that boring white background just doesn’t cut it. It feels bland, uninspired, and doesn’t quite capture the vibe you’re going for. You wish there was a way to make your story pop, to give it that extra flair that truly showcases your creativity.

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Well, fret no more! Instagram, the social media giant that’s all about visual storytelling, actually offers a host of tools to customize your stories, including the ability to change the background color. This is where the magic happens, allowing you to transform your stories from simply “okay” to truly eye-catching.

Background Colors: The Secret Weapon of Story Customization

The background color of your Instagram Story isn’t just about aesthetics; it’s about setting the mood, highlighting your content, and even enhancing brand recognition. A bold, vibrant color can instantly capture attention, while a subtle, muted hue can create a more calming and refined atmosphere.

Think about it this way: the right background color can be the difference between a story that gets swallowed in the feed and one that stands out, prompting users to tap and engage. Imagine a bright, neon pink background for a fun party video, or a calming turquoise backdrop for a travel vlog. The possibilities are endless, waiting for your creative vision to come to life.

How to Change the Background Color on Instagram Stories

On iPhone and Android

The process of changing the background color is refreshingly straightforward, whether you’re using an iPhone or an Android device. Here’s a step-by-step guide to help you become a color-master in no time:

1. Open Instagram and start a new story. Tap the camera icon in the top left corner of your screen to access the story mode. You can either take a new photo or video or choose to upload one from your gallery.
2. Select the “Draw” tool. At the top of the screen, you’ll see a set of icons. Tap on the one that looks like a paintbrush – this is the “Draw” tool.
3. Tap on the color palette. A small color palette will appear, offering a range of pre-selected colors. You can tap on any of these to apply them to your story.
4. Choose your desired color. Scroll through the color palette until you find one that complements your content. You can also tap on the “+” icon to access a wider range of colors, or you can use the color picker to create your own custom color.
5. Apply the color to your background. Hold your finger down on the background of your story and drag it across the entire surface. Your chosen color will fill the background completely, creating a vibrant new backdrop for your content.
6. Optional: Add more elements. Once you’ve applied the background color, you can add further customizations with other tools like text, stickers, and GIFS. Get creative and bring your vision to life!

Image: pic-weiner.blogspot.com

Using Third-Party Apps

If you’re looking for an added layer of customization or want to explore more advanced color options, consider using third-party apps. These apps usually offer a wider range of colors and effects, giving you more control over how you present your story.

Some popular apps include:

• Canva: A widely used design platform that offers a range of templates and editing options, including color customization for Instagram stories.
• Adobe Spark Post: Similar to Canva, Adobe Spark Post allows you to create visually appealing stories using various background colors and effects.
• PicsArt: This photo editing app offers a wealth of tools, including colorful backgrounds and overlays for stories.

These apps typically offer free plans with basic features and paid plans for more advanced options.

How to Choose the Perfect Background Color for Your Story

Factors to Consider

Picking the right background color for your Instagram Story is an art form. It’s not just about choosing a color you like; it’s about making a conscious choice that complements your content, enhances your brand, and captures your audience’s attention. Here are some factors to keep in mind:

1. The Theme of Your Story: Think about the overall message you want to convey. Do you want to portray a sense of joy, excitement, peace, or sophistication? Your color choice should reflect this theme.
2. The Colors in Your Content: Consider the colors that are already present in your photo or video. Are they bright and vibrant or muted and earthy? Aim for a background color that either contrasts with your content or complements it.
3. Your Brand Colors: If you have a personal brand or business, use colors that align with your brand identity. This creates visual consistency and strengthens your brand presence.
4. The General Mood You Want to Create: Colors evoke emotions. Deep blues can convey calmness, while yellows can symbolize optimism. Choose a color that aligns with the overall mood you want to create.

Tips for Using Background Colors to Enhance Your Instagram Stories

Here are some tips from experienced storytellers on how to use background colors to elevate your Instagram game:

• Use a color wheel to determine complementary colors. A color wheel is a helpful tool for finding color combinations that work well together. For instance, opposite colors on the wheel often create a strong contrast, while colors next to each other create a more harmonious look.
• Experiment with different shades, tints, and tones. Don’t limit yourself to the basic colors you see on the Instagram palette. Play around with different shades, tints, and tones to add depth and complexity to your stories.
• Use color to draw attention to specific elements. Draw the viewer’s eye to important elements by using contrasting colors. For example, if you’re showing a new product, you might use a light background color with a darker color around the product.
• Keep it consistent with your brand. While you can experiment with different colors, try to use a consistent color scheme for your stories that aligns with your personal brand or business. This will help create a recognizable look and feel.
• Don’t overuse color. Too many colors can be overwhelming and detract from the message you’re trying to convey. Keep your background color scheme simple and focus on highlighting your content.

FAQ about Instagram Story Background Colors

Here are some frequently asked questions about changing the background color of your Instagram story:

Q: Can I change the background color after I’ve added content to my story?

A: Absolutely! You can add or change the background color even after you’ve added text, stickers, or other elements to your story

Q: Does the background color affect my story’s reach on Instagram?

A: While the background color itself doesn’t directly influence your story’s reach, using a color scheme consistent with your brand can potentially help you solidify a recognizable visual identity, which can lead to greater engagement.

Q: Can I use the same background color for multiple stories?

A: Yes! You can use a consistent background color across multiple stories, especially if you’re trying to build a cohesive brand aesthetic. This can make your stories more visually appealing and help you create a distinct look for your content.

Q: Can I upload my own custom background colors?

A: While you can’t directly upload custom colors into Instagram, you can achieve a similar effect by using third-party editing apps like Canva or Adobe Spark Post that allow you to create background images with custom colors and then upload those images to your story.

How To Change Background Color Of Instagram Story

In Conclusion

Mastering the art of background colors is a powerful tool in your Instagram Story arsenal. By applying these tips and techniques, you can elevate your storytelling, highlight your content, and create stories that truly make an impact. Don’t settle for the basic white background; unleash your creativity, experiment with colors, and watch your stories come to life!

Are you ready to explore the world of background colors and create visually captivating Instagram stories? Let us know your favorite color combos in the comments below!